When science meets art:
MAGIC HAPPENS

Brandon Katz, a senior entertainment industry strategist at Parrot Analytics, provided insights into Netflix's strong performance: He highlighted that Parrot Analytics data shows Netflix continues to dominate global audience demand for original content, outpacing competitors like NBCUniversal. Katz noted that this high demand and the growth of Netflix's advertising-supported tier are key drivers behind the company's robust subscriber additions and could lead to potential price hikes as Netflix leverages its market leadership to enhance profitability.

Turkish television dramas, popularly known as "Dizi," are taking the world by storm. Research by Parrot Analytics reveals a staggering 184% increase in international demand for Turkish dramas between 2020 and 2023. The Istanbul Chamber of Commerce reported that Turkey earned $600 million from TV series exports in 2022.

Parrot Analytics PR & Communications Manager Wade Payson-Denney joins Yahoo Finance to discuss Paramount's Q2 2023 earnings as the company reported results that beat analyst estimates on both the top and bottom lines and announced that private equity firm KKR (KKR) will be buying its Simon & Schuster business for $1.62 billion in an all-cash deal.

Parrot Analytics Director of Strategy Julia Alexander joins Caroline Hyde on "Bloomberg Technology" as Netflix's projected third-quarter revenue fell short of Wall Street estimates, suggesting a crackdown on password sharing and a new advertising tier aren’t yet delivering the sales growth analysts anticipated. (source: Bloomberg)

Parrot Analytics' Entertainment Industry Strategist joins Bloomberg Technology to discuss Netflix's Q1 2023 earnings, its password sharing crackdown, and its content strategy in terms of production and licensing. (source: Bloomberg)

Brandon Katz, Entertainment Industry Strategist at Parrot Analytics and Alex Sherman, CNBC Business News, join “Last Call” to discuss the new streaming service from Warner Bros. Hosted by Brian Sullivan, “Last Call” is a fast-paced, entertaining business show that explores the intersection of money, culture and policy. (source: CNBC)

New projections from Insider Intelligence say U.S. adults are expected to watch more digital streaming video per day than traditional linear TV. Brandon Katz, industry strategist at Parrot Analytics, joined CBS News to break down how viewers are spending their time and where these trends are headed.

Parrot Analytics' Industry Strategist Brandon Katz joins 'Bloomberg Technology' to discuss Netflix earnings, the new CEO change, Netflix's strategy going forward and their current status in comparison to other players in the streaming space. (Source: 'Bloomberg Technology', 19/01/2023) To know more about Parrot Analytics' full suite of audience demand measurement products, visit: https://www.parrotanalytics.com/products

Parrot Analytics' Director of Strategy Julia Alexander joins Yahoo Finance Live to discuss Warner Bros. Discovery earnings and its cost-cutting measures. To know more about Parrot Analytics' data suite, feel free to contact us at: https://www.parrotanalytics.com/contact/ (Source: Yahoo Finance)

Netflix announced the addition of 2.4 million subscribers in their Q3 2022 earnings. However, this doesn't mean the platform is entirely out of hot water just yet. Parrot Analytics' PR and Communications Manager, Wade Payson-Denney joins BBC World News to discuss Netflix's latest earnings, and what could come next for the old guard streamer. (Source: BBC World News)

Watch now: Parrot Analytics Director of Strategy Julia Alexander joins Emily Chang to discuss Paramount's and Warner Brothers Discovery's earnings results and growing streaming market share, and gives her insight into the overall competitive media landscape. (Source: Bloomberg)

During the pandemic, Netflix's stock skyrocketed off of superb subscriber growth. Now that the market cap has fallen along with subscriptions, is Wall Street to blame for never quite understanding what it was investing in? (Source: CNN)