Band Of Brothers The economics of streaming: Expert guidance to drive impactful decisions | Parrot Analytics

Streaming economics and global audience insights about Band Of Brothers

Which American TV Genres Have the Highest Global Demand?

It’s well known that the United States is the world’s main producer and exporter of TV content, responsible for the majority of hit shows that resonate globally over the last century. However, not every genre on American television brings the same level of popularity around the world as it does in the U.S. Cultural differences make certain genres more appealing to domestic audiences than foreign audiences, while other genres will generate higher demand outside the US. This article will analyze the demand for the main genres of American TV shows in the U.S. versus internationally. Demand outside the U.S. will be summarized by the travelability index, which measures demand for a show outside its home market compared to domestic demand. Based on this, each genre can fall into one of four categories:

Paramount eclipses Warner Bros. Discovery with most in-demand licensed titles on Netflix

Netflix thrives on licensed content, with Paramount (especially Nickelodeon) and Comcast (including Bravo reality) driving high engagement. These deals appear to benefit both parties, reviving older shows and reaching new audiences for continued demand.

'Masters of the Air' takes off, lifting predecessors higher

Apple TV+’s Masters of the Air always had big shoes to fill, drawing inevitable comparisons to its iconic forebears — HBO’s Band of Brothers and The Pacific. After roughly a decade in development, the new series finally debuted on Apple TV+ on January 26, and has been among the top 3% of shows across all platforms with global audiences since then. Parrot Analytics' audience demand data reveals that the marketing campaign and debut of Masters of the Air — which carried a hefty reported budget of over $250M — has significantly boosted global demand for Band of Brothers and The Pacific. The arrival of Masters of the Air, and its role in reigniting audience attention for its predecessor series, highlights the complex interplay between new content, legacy franchises, and the strategic reach of different streaming services. At its core, it reflects the benefits of the streaming halo effect.

4th Annual Global TV Demand Awards from Parrot Analytics format and finalists revealed – Virtual Festival honoring Industry Revolutionaries to be held February 1-3, 2022

inalists for most in-demand shows, platform, and talent of 2021 announced for 20 categories

Discover more about Band Of Brothers in DEMAND360^LITE

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Insights that fuel industry conversations

"According to Parrot Analytics, Spain-originated content has generated an estimated $5.1 billion in global streaming revenue over the past four years. For 2024, Spanish content is expected to deliver $1.4 billion in global revenue."

"The Instigators with Matt Damon and Casey Affleck, helped Apple TV+ add about 50,000 subscribers, more than the number Napoleon accounted for when it was released last year, according to the data firm Parrot Analytics."

"Moana has generated the most U.S. subscription revenue for Disney+ of any Disney princess movie, according to research firm Parrot Analytics."