Paper Girls The economics of streaming: Expert guidance to drive impactful decisions

Streaming economics and global audience insights about Paper Girls

Breakout Shows (August 13 - 19, 2022): She Hulk smashes The Sandman in its first week

Aug 25, 2022

In this article we look at the top breakout shows of the past week. Breakout shows are the most in-demand series that have premiered in the past 100 days.She Hulk: Attorney at Law stormed to the top of the weekly breakout shows ranking this week. It had 25.1 times the average series demand, a decent lead over Netflix's The Sandman (21.4x) which was at the top of the chart last week. This show is a departure from what audiences have come to expect from Marvel's recent series on Disney+, having been compared to a 30 minute workplace sitcom. Marvel seems to be hedging its bet on a new format by heavily leveraging fan favorite characters from throughout the MCU in this show. Mark Ruffalo's Hulk, Daredevil, and Wong all had cameos in the trailer for the show, which should guarantee that any fans uncertain about the new format will be excited about tie-ins with the rest of the MCU.

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Breakout Shows (August 6 - 12, 2022): The Sandman soars to the top of the ranking

Aug 9, 2022

In this article we look at the top breakout shows of the past week. Breakout shows are the most in-demand series that have premiered in the past 100 days.Netflix's The Sandman was the stand out new series this week. It was the most in-demand recent release, topping the charts with 23.8 times the demand of the average series. This is the latest screen adaptation of a book by Neil Gaiman. Other recent adaptations drawing from his work have consistently been some of the most popular series including Lucifer and Good Omens. In fact, consistency is one of the best descriptors for how Gaiman's adaptations resonate with audiences. Recent season premieres almost uniformly peak at around 25x the average series demand despite premiering on a variety of platforms over the past several years. Knowing this, the choice to adapt The Sandman looks like a safe bet by Netflix on a reliable performer.

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Breakout Shows (July 30 - August 5, 2022): Pretty Little Liars spinoff leads others in demand

Aug 9, 2022

In this article we look at the top breakout shows of the past week. Breakout shows are the most in-demand series that have premiered in the past 100 days.Four new series with recent premieres shook up the breakout shows ranking this week. Leading the pack is Pretty Little Liars: Original Sin, the fourth series in the Pretty Little Liars universe. The show premiered on July 28th and had 18.5 times the demand of the average series. The fact that this is part of a well established franchise helped the show to be an immediate hit. It ranked as the fifth most in-demand breakout series this week while other new series saw large jumps in demand but have not yet reached the same level of audience attention as the most recent Pretty Little Liars show.

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Insights that fuel industry conversations

"According to Parrot Analytics, Spain-originated content has generated an estimated $5.1 billion in global streaming revenue over the past four years. For 2024, Spanish content is expected to deliver $1.4 billion in global revenue."

"The Instigators with Matt Damon and Casey Affleck, helped Apple TV+ add about 50,000 subscribers, more than the number Napoleon accounted for when it was released last year, according to the data firm Parrot Analytics."

"Moana has generated the most U.S. subscription revenue for Disney+ of any Disney princess movie, according to research firm Parrot Analytics."