Insights

Breakout Shows (January 22 - 28, 2022): Star Wars and Star Trek Finales on the Horizon

3 February, 2022

In this article we look at the top breakout shows of the past week. Breakout shows are the most in-demand series that have premiered in the past 100 days.

In this week's breakout shows data The Book of Boba Fett remained the most in-demand new series for the week. In fact, demand for the Star Wars series increased by about 3% from last week as the show approaches its finale on February 9th.

The Wrap  - Breakout Series-Jan-31-2022.jpg

Following a rapid increase in demand, Peacemaker seems to have leveled off at around 32 times the average series demand two weeks into its season. Its demand was effectively unchanged from last week.

One of the new series growing the most in demand this week was Star Trek: Prodigy. Demand for the show rose by 4.5% this week following the release of part one of its two part finale on January 27th. While the show is growing in demand heading into its finale next week, it seems to have lost some of its momentum. The show returned in January after a break that started in November. It has not reached the same level of interest that it saw before the break, indicating that audiences may have moved on during the month -and-a-half hiatus.

This week three shows are rapidly falling out of favor following their finales. Yellowjackets, Dexter: New Blood, and Mayor of Kingstown all saw their demand slip by more than 10% this week. Demand for Station Eleven fell by 9.5% this week after its finale was released on January 13th. Just missing out on the top ten this week was the new period drama from HBO, The Gilded Age. It was the 11th most in-demand breakout series for the week with 15.1 times the average series demand. With so many series in the top ten having now wrapped up, The Gilded Age looks poised to move up the ranking.



Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription