Insights

Breakout Shows (June 04 - 10, 2022): 'Ms. Marvel' punches through the ranks to join the battle

16 June, 2022

In this article we look at the top breakout shows of the past week. Breakout shows are the most in-demand series that have premiered in the past 100 days.

Demand for Obi-Wan Kenobi remained high this week, increasing by a further 2% making it 40 times more in demand than the average series in the U.S. The show also maintained its position at the top of the rankings, keeping a decent lead over its rivals.

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HBO Max's Our Flag Means Death has also managed to hold on to its spot in the rankings, holding its own among all the new shows that have released over the last two months. The series has seen an almost negligible decline in demand- this week the show had 33.3 times the average series demand in the U.S. Demand for Moon Knight dropped by 8% this week, placing it fourth in the rankings with 25.6 times the average series demand.

Hulu’s true crime mini-series Under the Banner of Heaven moved upto sixth place this week, and had a further 11% increase in demand. As mentioned last week, demand for the show saw a spike right after the season finale aired on June 02, and this increase carried through to this week as well. STARZ's Gaslit also seems to be heading to its conclusion on a high note. The show had a 5% increase in demand after its penultimate episode aired on June 05. The critically acclaimed series took seventh place on the chart this week, with 18 times the average series demand.

Disney+'s latest Marvel series Ms. Marvel made it into the new shows rankings this week after premiering on June 08. Ms. Marvel actually features a couple of firsts for the MCU- it's the franchise's first teen-focused series, and follows the story of Kamala Khan, a Pakistani teen from New Jersey and Marvel's first Muslim character. The show has had a promising start already, quelling talks of audience superhero fatigue with a 52% increase in demand just 4 days after its first episode aired. Ms. Marvel became the ninth most in demand new show for the week in the U.S., with 17.2 times the average series demand.



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