Insights

Breakout Shows (June 11 - 17, 2022): High demand allows 'First Kill' to sink its teeth into the rankings

24 June, 2022

In this article we look at the top breakout shows of the past week. Breakout shows are the most in-demand series that have premiered in the past 100 days.

Netflix's much talked about show First Kill entered the rankings this week after seeing a 90% increase in demand following its release on June 10. The supernatural vampire drama, which explores the relationship between a lesbian teen couple, made its way to sixth place on the chart with 18.5 times the average series demand in the U.S. this week.

The Wrap - Breakout Series-Jun-21-2022.jpg

Leading the top breakout shows rankings we see Obi-Wan Kenobi retain its position with 39.2 times the average series demand, almost the same as last week. It was followed by Paramount+'s Star Trek: Strange New Worlds in second place with 31.4 times the average series demand for the week. The Star Trek series saw a minor decline in demand this week, though considering that there are two more episodes yet to be aired, we expect to see an increase in demand as the show heads towards its finale on June 30.

Disney+'s Ms. Marvel, which made its debut on the chart last week saw a further 17% increase in demand shortly after it's second episode aired on June 15. The series was the fifth most in demand breakout show this week, up from its position in ninth place last week and had 20.1 times more demand than the average show in the U.S. during this period. STARZ's Gaslit, a critically acclaimed mini-series starring Julia Roberts, concluded on June 12 following a good run in the rankings. The show recorded 18.5 times the average series demand in the days following the finale, a 2% increase from last week.

Hulu's Under the Banner of Heaven slid to eighth place this week after a 16% decline in demand was observed following its conclusion on June 02. This week the show recorded 18 times the average series demand. Rounding up the rankings we see The Time Traveler's Wife in tenth place after its penultimate episode aired on June 12; the show 16.2 times the average series demand for the week.



Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription