Insights

Netflix TV Measurement & More for the USA Top 10 (10 – 16 April, 2016)

18 April, 2016

Image: 11.22.63, Hulu

Netflix TV measurement can now be given context with global TV demand data: Demand for television series, including digital originals, can now be measured in 100+ markets across all platforms by applying the globally standardized Demand Expressions TV metric.

Top 10 Digital Originals:

Hulu’s 11.22.63 remains the top SVOD title this week, but The Path has been overtaken by Netflix titles to fall to eighth place.

Netflix’s recent comedy The Ranch debuts in the top ten at fourth place, still behind recent hits Fuller House and Daredevil.

Unbreakable Kimmy Schmidt returns to the top ten list with the release of its second season on April 15th; its average demand will likely be higher next week.

The Man in the High Castle, Amazon’s only representative in the top ten, is in danger of dropping out entirely as it is tenth by demand.

Top 10 Overall:

The Walking Dead is joined in the top three shows overall by its spin-off, Fear the Walking Dead, whose second season premiere was on April 10th.

Empire has risen in demand to join the top ten since its return to the airwaves in late March.

For the first time in several weeks, there are no SVOD originals in the top ten overall shows by demand.



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