Industry News

How reality TV can help streamers ride out the coming economic roller coaster

17 May, 2022

As an expected recession looms, a robust unscripted slate can bring streaming services low-cost risks and high rewards

A smart reality television catalog can be one of the most beneficial arms to streaming services as they try to find and retain an audience month after month — especially as analysts fear a coming recession.

Reality TV carries the low-risk, high-reward potential that subscription video on demand (SVOD) operators may need as a bear market and inflation lead to a tricky financial landscape. 

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