Industry News

One sign Netflix may be up Schitt’s Creek

1 May, 2022

In the days following the recent Great Netflix Correction, its legion of haters in Hollywood have been treated to one negative media story after another—the low morale, the underwater stock options, the actual and impending layoffs, the executive blame game, the fact that not even Meghan Markle is safe from cancellation. Netflix once benefited from, by far, the most sycophantic coverage in entertainment; now every Netflix headline comes with an “Embattled” at the beginning or an “Amid Cutbacks” at the end. It’s like reporters are atoning for all those skepticism-free stories over the years.  

Still, few of these articles actually delve into specifics—how the loss of 70 percent of a company’s market value in six months actually trickles down to the content. So today I decided to do that, using as an example Schitt’s Creek, one of Netflix’s signature hits, which, it was announced Wednesday, will defect to Hulu in October. 

Visit Puck to read this article.



Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription