Industry News

Watch parties and K-pop. How San Mateo streamer Rakuten Viki is growing in a pandemic

22 July, 2020

“In fact, Viki houses three of the four most in-demand Korean-language series with U.S. audiences,” said Alejandro Rojas, director of applied analytics at Parrot Analytics. “As the streaming market gets more crowded and competitive, personalized curation of foreign content is a successful strategy to cut through the clutter.”

Visit Los Angeles Times to read this article.


Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription