Industry News

What to expect from CNN's just-launched streaming service

28 March, 2022

By now, most of us are familiar with the numerous streaming services available at the click of a button — from Netflix, to Hulu, to Showtime, to HBO Max, various platforms are churning out content and doing whatever they can to stay ahead of the curve. CNN just became the latest to take the plunge with CNN+, a subscription streaming service that merges live news coverage, on-demand programming and interactive interviews.

CNN wants to do for news what other streaming platforms have already done for entertainment. CNN chief digital officer and head of CNN+ Andrew Morse said in an interview, "We are going to be the only global video-driven news subscription business." Indeed, CNN's streaming service will stand in contrast to the free, ad-supported channels of ABC, NBC and CBS, which have far less content.

CNN has hired hundreds of people to develop dozens of shows for CNN+. Offerings will include original series like Anthony Bourdain: Parts Unknown (previously streaming elsewhere), eight daily newscasts and interview shows that will go live on weekdays before becoming available on-demand, and almost a dozen new weekly programs like The Don Lemon Show and Jake Tapper's Book Club.

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